Location: Application Technology Research
Project Number: 5082-21000-001-052-A
Project Type: Cooperative Agreement
Start Date: Sep 1, 2021
End Date: Jul 31, 2025
Objective:
Cooperator will conduct research to address the following objectives:
1) Determine the economics of ambrosia beetle damage and control interventions on orchard and ornamental tree crop stakeholders.
Approach:
The cooperator will assist with determining the economics of ambrosia beetle (AB) damage and control interventions by economic analyses that incorporates producer perceived barriers to adoption, adoption costs, and potential demand. We will determine production costs for the three crops, willingness to adopt (WTA) and barriers to adoption of tactics, calculate consumer willingness to pay (WTP) for crops under different AB management options, and given this price and cost information, calculate adoption rates and return on investment for different treatment tactics.
